
Our Top 7 Hashtag Tips for Schools
Confused about hashtags? We’re here to help with our top tips to help your posts get seen and avoid school brand-damaging mistakes (did someone say #fail ?).

25 Content Ideas to Kick Start your School’s 2023 Social Media Calendar
Can you believe it’s 2023?! We want to help you plan ahead and get your school’s social media content calendar jam-packed with content ideas to post on your social channels.

The Best Instagram Updates of 2022 and How They Can be Used to Help Market Your School
Instagram has been a busy place so far in 2022 with a constant stream of updates and new features which has often been hard to keep up with. It has been so busy in fact, that Instagram even backtracked on some of their proposed changes (we’re looking at you, 9:16 images!). But, in amongst all these changes, there have been some great updates that are super useful for schools on Instagram, helping to get more eyes on your account, more website clicks and more enquiries. Let’s dive into 6 of our favourite Instagram updates from this year and how you can leverage them to effectively market your school.

3 Reasons Why your School Needs to Do More Video Marketing & HOW to do it
It’s no secret that video content, whether it’s short-form on platforms like Instagram and TikTok, or long-form via YouTube, is increasingly key to the marketing strategy of any industry. In 2018, the State of Social Video report indicated that 73% of consumers have cited a brand’s social media presence as being a factor in their purchase decision. And the importance of video has only continued to increase since then.

The Schools' Guide to Facebook Ads: Why, What and HOW
Are you using Facebook ads as part of your school’s social media marketing strategy? If not, it might be because you’re not sure if it will be beneficial to your school, or how to get started. In this guide, we’ll cover WHY Facebook ads are an invaluable addition to your marketing plan, WHICH TYPES of ads might help you get the most out of your ad budget, and HOW to get started.